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Cadbury World Dunedin
Dunedin
New Zealand
Project Period
2016-2018
Role
Project Lead
In 2016 Simon was engaged by food giant Mondelēz International to create an exciting new
Cadbury World experience in Dunedin, New Zealand. The new $7m Cadbury World was designed to deliver a high quality, sustainable, profitable operation supporting the local economy, providing employment, and leaving a meaningful legacy for the Dunedin community.
As Project Director, Simon engaged leading architects and experience design specialists to deliver a fun and engaging destination in the absence of a working factory. The design also celebrated the site’s heritage & manufacturing history, contained within a very sensitive late 1800’s heritage building, the Old Dairy.